Ulises Santamaria

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Sada y el Bombón

Many photos I had taken since Casablanca started. One project I really enjoyed last year was the documentary we did about Sada y el Bombón; an independent urban culture magazine that made a huge difference in the editorial scene of Queretaro and Central Mexico.

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We interviewed around 15 people that had something to do with Sada when it was still being published; either staff from the editorial team, sponsors, distributors or readers. All those stories together in order to understand more about its creative process, and why its content became a testimony of a unique moment of young culture in this part of the country.  

At the end of each interview I took a photo of the people who participated in this video holding an issue of Sada y el Bombón in front of them; here are just a few portraits from that experiencie. From top to bottom: Jacobo Zanella, Lidia Cano, Denisse Piña, Maya O. Dena, Luis Bernal, Rodrigo Chávez, Omar Torres and Rafael Mercado.